“Ring in the Retro Holiday Giveaway” winners awarded
Coca-Cola Beverage Co. (Guam), Inc. and Burger King Guam recently awarded four winners of “Ring in the Retro Holiday Giveaway,” their first-ever online holiday promo launched in 2020.
The four lucky winners are Tina DeLeon Guerrero of Hagatna; Jeanelyn V. Tugade, Dededo; John Flores III, Mangilao; and Estrellita L. Guzman, Maina.
Each of the winners received a set of valuable and vintage style Coca-Cola premium merchandise, such as a mountain smoker, bluetooth speaker cooler, mini refrigerator, popcorn maker, slushie machine, and hammock.
Burger King gave away family meal packages that included Whopper® Meals, Cheeseburger Kids Meals, and Burger King® Dessert.
Rolled out on Nov. 21, 2020 and concluded on Jan. 13, 2021, “Ring in the Retro Giveaway” distributed with qualified meal and/or beverage purchases at Burger King some 25,000 tickets with unique sequential numbering to enter the online raffle on cokeguam.com/retrogiveaway/.
Customers loved the ease with which they could enter online. Instead of filling out paper raffle entry forms and dropping them in drop boxes, entrants simply visited cokeguam.com/retrogiveaway/ to enter. The site is accessible from any device – smartphone, tablet, laptop or desktop.
“Coca-Cola is committed to provide the platform that supports activities to fit the island lifestyle. While cooped up at home by social distancing restrictions due to the pandemic, people are ready to enjoy activities that bring a semblance of normalcy. This promo allowed them to do just that — enjoy a satisfying meal or Coke beverage and try their luck in a raffle promo that incorporates a strictly online mode of entry,” said Marcos W. Fong, CEO, Coca-Cola Beverage Co. (Guam), Inc.
According to Rudy Rodolfo, general manager, Burger King Guam, “Customers would call our stores to express how much they appreciated being able to join the promo from the comfort of their home or just about anywhere they could access the internet.”
Now that Guamanians have experienced the ease and convenience of joining a raffle promotion online, internet-based promotions will be the trend moving forward.